The Icing Agency
Work with us

Let's build something people can't ignore.

Choose your pathway. Every partnership starts with understanding where your brand is — and where it's going.
Clarity before commitment

Your next move starts with the right direction.

The Brand Clarity Session

Strategic direction before you invest in more marketing.

For founders who need clarity before they invest.

$490

  • Review of brand positioning and marketing challenges
  • Priority opportunities and a focused next-step action plan

The Iconic VIP Day

One focused experience designed to bring clarity to your brand and elevate your content.

For brands that want focused strategic and creative progress.

$3,500

Production details, deliverables, editing turnaround, revisions, and location are confirmed in your proposal before you reserve.

Agency partnerships

Strategy. Consistency. Momentum.

A stronger brand deserves a deliberate plan and a team aligned around it. Choose the level of execution or leadership your business needs.

The Foundation

Build your presence. Strengthen your brand.

Consistent, professional marketing execution that strengthens your presence.

For businesses ready for consistent visibility.

Starting at $5,000/month

  • Monthly marketing planning session
  • One primary social media channel
  • Up to 12 social media posts
  • Up to 4 edited short-form videos using client-supplied footage
  • Monthly content calendar and scheduling
  • Monthly performance report

Featured partnership

The Momentum

Turn consistency into momentum.

More intentional content, stronger campaigns, and integrated marketing support.

For established brands ready for integrated marketing.

Starting at $7,500/month

  • Monthly marketing strategy and campaign planning
  • Two primary social media channels
  • Up to 16 social media posts
  • Up to 6 edited short-form videos
  • Two promotional marketing emails
  • One monthly campaign concept
  • Monthly reporting and optimization meeting

The Executive Partnership

Executive marketing leadership without the full-time hire.

Senior strategic leadership, marketing oversight, and coordinated execution — not an all-inclusive production package.

For companies needing executive marketing leadership.

Starting at $15,000/month

  • Fractional CMO leadership
  • Quarterly marketing roadmap
  • Marketing budget and channel planning
  • Oversight of internal and external marketing teams
  • Campaign and creative direction
  • Weekly leadership meetings
  • Marketing KPI dashboard and executive reporting
  • Vendor and agency coordination

Compare your partnership

The details, side by side.

ServiceThe FoundationThe MomentumThe Executive Partnership
StrategyMonthly planningMonthly strategy & campaign planningQuarterly roadmap & weekly leadership
Social channels12Execution scoped separately
Monthly social postsUp to 12Up to 16Execution scoped separately
Edited short-form videosUp to 4; client-supplied footageUp to 6Production scoped separately
Marketing emailsNot included2 promotional emailsExecution scoped separately
Campaign planningMonthly content calendar1 monthly campaign conceptCampaign & creative direction
LeadershipMonthly planning sessionMonthly optimization meetingFractional CMO & team oversight
ReportingMonthly performance reportMonthly reporting & optimizationKPI dashboard & executive reporting
On-site production / paid media / PRSeparately contractedSeparately contractedSeparately contracted
Starting monthly investment$5,000$7,500$15,000

Not every brand needs the same thing. That's why we don't sell the same solution to everyone.

These packages are a starting point, not a one-size-fits-all contract. Final scope depends on your goals, resources, and business needs; anything outside your agreement is scoped separately.

Custom campaigns

Launches, events, and campaigns built around your moment. Investment by proposal.

Tell us about your campaign
Find my fit

Your next big move deserves the right team.

You've got the vision. We've got the strategy, creativity, and execution to help bring it to life.